What is the difference between Freedom and Freedom Plus?

Please refer to our services page with a list of features and benefits to compare. Freedom offers unlimited writing, 3 interviews, plus content planning per month. Freedom Plus offers unlimited outlining calls in addition to unlimited writing to help you get instructions to us faster and easier.

How much information should I send in a brief?

If you aren’t sure about how much information to provide in a brief, that’s okay, we walk you through the process and work together to get the information we need. We also have a private forms portal called Nectar that you can use as well.

What is the difference between an outlining call and an interview?

An outlining call between a writer and a marketer (or subject matter expert) is a call to discuss the content for a specific piece when they know what they want us to write. Think of it as a “brief by phone” instead of writing it out yourself.  

An interview call (brainstorming session) is usually with a subject matter expert that results in a working title and ideas for the content they would like us to write about. In both cases, the writer produces the outline for approval. 

I don’t have that much support at my company. Which subscription do you recommend?

With both Freedom and Freedom Plus, we can help you plan ahead and can recommend title ideas to you to help you get started. We have a two-month onboarding process that helps us learn about your tone, style and audience preferences. Freedom Plus allows unlimited outlining (briefing) calls that may be helpful if you would like us to create net new content based on your vision or subject matter experts. This reduces your time writing briefs.

Do you provide SEO research?

We are happy to incorporate the keywords you would like and run them through SEO tools to check readability and other factors that contribute to a good SEO score.

Do you have any samples in our industry?

Yes, we have been in business since 2012 and it is very likely we have experience in your industry plus samples. Please contact us to see our sample library. Our subscription model means we learn your audiences and industry better over time. We deliver quality very quickly even if we are not as familiar with your industry because of our focus on long-term partnership and onboarding strategies.

How many pieces can I get per month?

How fast we write depends on the clarity of the instructions (brief) and complexity of the piece. We have standard turnaround times for pieces under 1200 words and revisions take around 24 hours. We work with you to plan ahead and to ensure we meet your goals. You may be interested in multiple subscriptions if you would like content to be written simultaneously, which will result in a higher volume of pieces per month. 

Do you use Generative AI?

HeadStart doesn’t use Generative AI but we use automation tools to help with the writing process, such as transcription. We have editing packages to help marketers using Generative AI. Please check out our services for pricing and to learn what’s included.