Frequently Asked Questions

Copy-as-a-Service (CaaS) is our name for unlimited writing and editing. CaaS delivers ongoing, short-form copy to our clients under a subscription model.

Yes, for written pieces in English, each under 800 words. If you order more than one piece per day, we will contact you to prioritize the pieces and arrange a delivery date.

Unlimited writing and editing is available for $2,000 US per month for up to two users when you sign on for 3, 6 or 12 months. If you want to do a paid trial for one month or engage with us on a month-to-month basis, the investment is $2,500 per month.

 

If you have team members based in Canada, you qualify for Canadian dollar invoicing.

 

For those who sign up for an annual plan, one month is free per year.

 

For more information, please visit our services page.

We wanted to create a seamless, time-saving and cost-effective process to produce great content and reduce the tasks associated with completing written work. We also wanted to help teams plan their budgets with transparent pricing and take the guess work out of working project by project.

 

Our clients succeed when they work together with us over longer periods of time. We are able to streamline processes, build consistency, and learn more about our clients' industries and target audiences. This saves time and effort, delivering written content faster. It also improves quality overall because we work closely with you to provide options plus revisions are included.

 

You can publish more content, do more A/B testing, promote consistency and avoid administrative tasks associated with hiring various external contractors. You can focus on other tasks to be more productive at work while using our streamlined process.

 

Our clients have saved thousands of dollars on their yearly budget spend on writing and related creative services. Copy-as-a-Service will save you money and may allow you to allocate the rest of your budget to different projects.

Our standard turnaround time is three business days after the date assigned, or three business days after an interview with a subject matter expert. We often deliver drafts sooner, depending on the type of content required.

Yes, it is an unlimited plan, so revisions and copy editing is included.

In addition to unlimited writing and editing, our clients enjoy the following benefits when partnering with us:

 

  • Access to our creative brief client portal called "Nectar" to register items with us automatically.
  • Ongoing, weekly email updates that let you know what we are working on for you, as well as visibility into your list of items through Nectar, 24/7.
  • Complimentary tickets to HeadStart's VIP annual spring event.
You know your industry and audience best. Our writers work in many different industries and are top-notch researchers and subject-matter experts themselves because they work side by side with our clients.
 
In our experience, tone of voice, style, quality and consistency for your audience becomes the priority when you hire a writing service. This is why we work closely with clients on an ongoing basis - monthly or yearly - to deliver the right tone, style, quality and consistency for your audience.
 
We also record conference calls to pull phrases directly from subject matter experts to capture their tone and style.

Our core team members are located in Ontario and Quebec and we have an extended network of writers in Canada who work with us on a regular basis.

Yes, please contact us to review specific samples for your industry or related samples.

In general, we require a short, email brief with very basic information. You can also use our creative brief client portal, called "Nectar", to create detailed briefs that register items with our team automatically.

Yes, we include a 30 minute phone interview with one subject matter expert per piece.

At this time, we do not log into clients' applications, workflow apps, or third-party tools such as Google Docs. This ensures we maintain a streamlined process and version control - plus the ability to increase content production quickly for our clients.

The service is sold by user licence. For example, a Marketing Manager and Marketing Specialist who work on the same team with the same audience can send us requests for written pieces. More users and/or more audiences/brands can be added for additional fees. HeadStart has a Service Level Agreement (SLA) similar to contracts used in the software industry.

We do not provide transcripts but would be pleased to write a piece based on the transcripts you send along to us with a brief. Extra fees apply if you need us to watch a video longer than 15 minutes long and then write a piece about it.

No, HeadStart closes for all Canadian statutory holidays and for two full weeks every year: the weeks of December 25th and January 1st.

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Professional writers make a difference – delegate your content development and get a head start! Interested in partnership? Please let us know!

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HeadStart is an extension of your team to help you finish your content projects. Call 1.647.479.9783 or contact us.